Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.
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Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.
CMOs are finding themselves at a critical juncture where AI is no longer just a technological tool but a strategic imperative that demands immediate attention and mastery. CMOs are being judged on performance-based criteria, and to achieve their goals are becoming more involved in tech and gen AI-led buying decisions that drive performance. Learn how CMOs are effectively partnering with other executives in the C-Suite to take advantage of the technology, tools, and resources already available inside their organizations to optimize the customer experience and drive business growth. What gen AI solutions can be shared across organizations and what AI-led marketing collaborations across IT and data executives are working and leading to measurable outcomes?
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